A Retailer is a middleman who sells the goods directly to the end consumer, which is in the final stages of commodity circulation relative to producers and wholesalers. The basic task of the retailer is to serve the final consumer directly. Its functions include purchasing, marketing, adjusting, saving, processing, breaking down, subcontracting, delivering information and providing sales services. In terms of location, time and service, it is convenient for consumers to purchase, and it is also a bridge connecting production enterprises, wholesalers and consumers, which plays an important role in the distribution channels.
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The end customers that the retailers are facing each time purchase quantity small, demand commodity class, the flower color variety is complete, provide the convenient service that buys and consumes. Retail operators usually have to buy more small batches of goods in order to speed up the sales process and raise capital
Commodity market refers to a fixed location, facilities, there are several operators admission management, tax respectively, the market management is responsible for the management, property management, centralized, publicly traded for tangible commodity trading places. This concept has three meanings: first, commodity market is a commodity trading place composed of transaction subject, transaction object, transaction carrier and other elements. Second, the commodity market is the place to provide services, which is a trading venue for producers and consumers to provide a certain quality of service. Third, the commodity market is the place to provide sensory experience. Therefore, commodity market is the product of commodity economy development to a certain stage